Sold

We have this application that we've been developing and improving for at around 5 years now. A few of us have affectionately nicknamed this the booger project - that type that you keep trying to flick off but it keeps sticking to your finger.

It's a very crude nickname, I know, but very appropriate.

Anyway, this finally got sold. After 3 years of being marketed. Wow.

You see, our product is quite good (and this is an honest opinion) and the people that we've showed this to all agree that the software is good so we're convinced that we are at least up to par, if not better, than the top competitors in the market. We lose out on the deal when the conversation turns to the question "so, how many institutions are using this application now ?"

Uh, 1 ?

Never mind that the 1 institution using our application is very extremely happy with the solution and the services that we provided them. Never mind that our current partner, a leader in this industry, saw our product 3 years ago and decided to abandon their in-house application that they've had for 10 years and partner with us (they provide the services and we provide the technolog).

The fact is, it still boils down to 1.

... and 1 isn't such a good number in a world where numbers matter.

So now, we have another future reference site if this deal pushes through and I am hoping that the saying is true,... that 2 is better than 1. Hopefully, we get more sold in the future.